Good to Great by Jim Collins is a classic business book that explores the factors that differentiate great companies from their competitors. Collins and his research team analyzed a vast amount of data to identify the key characteristics and strategies that enable companies to achieve long-term success. This book provides valuable insights into the importance of leadership, disciplined decision-making, and a culture of excellence. Whether you're a business owner, executive, or aspiring leader, Good to Great will inspire you to take your company to the next level.