The Lean Startup by Eric Ries is a must-read for any business owner or entrepreneur looking to build a successful and sustainable company. Ries introduces the concept of the lean startup methodology, which focuses on rapid experimentation, validated learning, and iterative product development. This book provides practical advice and real-world examples of how to apply these principles to your own business. Whether you're just starting out or looking to pivot your existing business, The Lean Startup offers valuable insights and strategies to help you navigate the challenges of the modern business landscape.
