'Green to Gold' explores how businesses can leverage environmental sustainability as a strategic advantage. The authors argue that by adopting sustainable practices, companies can drive innovation, create value, and gain a competitive edge. This book provides practical guidance for businesses looking to develop and implement environmental strategies. It covers topics such as eco-efficiency, green marketing, and sustainable supply chain management. Drawing on real-world examples, this book offers valuable insights and actionable strategies for businesses seeking to capitalize on the opportunities presented by environmental sustainability.