In 'Designing Effective Instruction,' author Gary R. Morrison provides a practical guide to instructional design. The book covers the entire instructional design process, from analyzing learner needs to evaluating the effectiveness of instruction. It explores different instructional strategies, multimedia tools, and assessment methods. Morrison emphasizes the importance of learner-centered design and provides practical tips and examples for creating engaging and effective instruction. Whether you are a teacher, instructional designer, or trainer, this book will help you enhance your instructional design skills and create impactful learning experiences.