The Bagel Store is a popular bagel shop in West Village that is known for its creative and colorful bagels. Their bagels are made from scratch using high-quality ingredients and unique flavor combinations. The Bagel Store offers a variety of bagel flavors, from classic plain and sesame to eye-catching options like rainbow and unicorn. They also have a range of house-made cream cheeses and toppings to choose from. In addition to their bagels, The Bagel Store serves a selection of sandwiches, salads, and other breakfast items. With its vibrant and Instagram-worthy bagels, The Bagel Store is a must-visit for bagel lovers.