Brand Thinking and Other Noble Pursuits is a collection of interviews with some of the world's leading branding experts and thinkers. This book offers valuable insights into the art and science of branding, exploring topics such as brand strategy, consumer behavior, and brand innovation. It provides a diverse range of perspectives and ideas that will inspire and inform your own branding efforts. Whether you're a marketing professional or a business owner, this book will expand your understanding of branding and help you develop a more strategic approach to building your brand.
