Francois Payard Bakery is a French bakery in Soho that specializes in classic French pastries and desserts. The bakery is known for its exquisite cakes, tarts, and macarons, all made with the finest ingredients and meticulous attention to detail. Francois Payard Bakery also offers a selection of freshly baked breads, including baguettes and brioche. The bakery has a cozy and elegant atmosphere, with a small seating area where customers can enjoy their treats. Whether you're in the mood for a sweet indulgence or a fresh loaf of bread, Francois Payard Bakery is a must-visit in Soho.