In The Brand Gap, Marty Neumeier explores the relationship between business strategy and design in building a successful brand. This book highlights the importance of bridging the gap between these two disciplines to create a cohesive and impactful brand. Neumeier provides practical insights and actionable advice on brand strategy, brand identity, and brand experience. Whether you're a business owner, marketer, or designer, The Brand Gap offers valuable lessons on how to build a strong and memorable brand.
